Step Up social media intern Elnaz Janfaza shares her behind-the-scenes access to the private preview party of The Container Store’s newest location at Farmers Market!
Don’t underestimate The Container Store’s ability to throw a good party. I have to say I didn’t know what to expect going to a party at The Container Store but it exceeded my expectations. The Container Store’s newest California location is on Fairfax Avenue, part of the Farmers Market at the Grove in Los Angeles. Opening weekend the store promised to donate 10% of all proceeds to Step Up which provided Step Up with a $10,500 donation! And they did a great job getting the festivities started by hosting a Private Preview Party.
My favorite part of the night was the various food stations displayed around the store because they were almost hidden and you had to look throughout the store to find them. Every station was displayed beautifully with flowers and decor that fit each theme. Another part of the night I enjoyed was the dessert station with macaroons and amazing chocolate mousse. Not only was the food fun and tasty but the food was also presented in adorable little containers. Some were in mason jars and others in fun Chinese takeout boxes. However, the most creative were little appetizers you would find in drawers of the displays. They really showed that just about anything could be contained in their products.
Aside from the food, the atmosphere was vivid and engaging. The band brought the entire party together and everyone was laughing and enjoying their company. The music was entertaining and filled the room, I’m sure the neighbors next door were wondering if the party was really coming from The Container Store.
Step Up Luminary Circle member Sarah Jane Morris gave a heartwarming speech about her experience with Step Up and her mentee Lulu and thanked The Container Store for re-organizing her home’s most challenging spaces. Her story allowed the 1,300 guests to connect with what Step Up does to inspire girls to fulfill their potential.
The night continued with dancing and delight. The entire atmosphere made me want to come back on Grand Opening day! As a college student, I found various products and necessities I needed for my apartment for the upcoming school year at Loyola Marymount University. Grand Opening couldn’t get here fast enough!
